If you are someone who is always continually learning and looking to improve your financial intelligence, you will have heard of world famous author Robert Kiyosaki, the mastermind behind the Rich Dad, Poor Dad series of financial books and the Cashflow board game.

As Kiyosaki himself says, when he first heard about network marketing, he was against it. However, after opening his mind to him, he began to see the advantages that few business opportunities offer. He now talks about network marketing as one of the most perfect business models on the planet.

You may be wondering why Kiyosaki considers network marketing to be a perfect business when he has never been involved in this industry. To understand this, you must understand that Kiyosaki’s conclusions are based on his years of experience and observations, as well as his ‘cash flow quadrant’.

In his book The Cashflow Quadrant, Kiyosaki discusses the four different types of people that make up the business world. Employees (E), freelancers (S), entrepreneurs (B), and investors (I), commonly referred to as quadrant E, S, B, I.

E stands for employee, where the employee trades time for money and is often caught in a rat race and has no escape as he always goes to work diligently to pay for various expenses including government and numerous taxes. According to Kiyosaki, the average American today works five to six months for the government before earning enough to cover his taxes.

S stands for small business and the sole proprietor is well aware that to get things done right he has to do it himself. On rare occasions, the small business owner will be able to take advantage of others as he has to carry a heavy load on his shoulders by taking on the responsibilities of business owner and taking on the role of customer service employee, sales and even delivery staff.

B stands for Business Owners and Kiyosaki firmly believes that to be a successful large business owner, he or she needs to have an important personal skill which is leadership. Kiyosaki places a network marketing business in the B quadrant, as he can tap into people ‘below’ you.

Last but not least, Quadrant I is where the big smart business investors use their money to make more money.

Kiyosaki loves the network marketing business model for the fact that a true network marketing business is the exact opposite of a traditional business model. The network marketing business is designed to get you to the top and not keep you at the bottom.

Several other points that make network marketing a perfect business model include low cost investment to start the business, increased tax breaks due to the fact that a person with a part-time business can get more tax deductions , meet like-minded people. and being able to take advantage of a system that is already in place.

At the same time, the network marketing company will invest in you, as long as you are willing to spend time with it, for your personal development. You will learn various soft skills, such as people management, to help you brush up on your business skills. At the same time, you will also have the guidance and coaching of your upline.

Thus, after opening his closed mind, Kiyosaki finally sees the unique benefits of the network marketing industry and believes that it is the perfect business.