Before we talk about the 7 steps to home business success, you may have wondered if there really is such a thing as a perfect home business. Many years of experience and much research by myself and others has shown that information marketing is the only opportunity I know of that ticks all the boxes for a PERFECT home business.

There are Seven Keys that the PERFECT home-based business must satisfy, one key for each letter of the word PERFECT.

The “P” in PERFECT stands for “Profitable”

The first “E” in PERFECT stands for “Easy”

The “R” stands for “Royal”

The “F” stands for “Fits your desired lifestyle”

The second “E” stands for “E-friendly” (you can use the Internet and email for marketing)

The “C” stands for “Competitive”

And the “T” stands for “Provable at Low Risk”

The PERFECT home-based business will meet all the requirements outlined in these seven keys, and information marketing meets all the requirements.

Once you are convinced that information marketing is the PERFECT business opportunity for you, and I hope it is, the next step is to take action and start your own information marketing business from home.

There are seven PERFECT(TM) action steps for success in your information marketing business, one for each letter of the word PERFECT. Here is an overview of the PERFECT seven action steps:

1. Q: Passion

2. E: Economy

3. A: Research

4. F: Find your business model

5. E: Establish your product line

6. C: Complete your marketing machine

7. T: Traffic and conversion

Q: Passion means determining your core desires and identifying your passion(s) and strength(s). This is a required first step that will help motivate him and greatly increase his chances of success. You’re much more likely to be successful in the long run if your business is focused on something you’re passionate about.

E: Economics means finding profitable markets that resonate with your core desires, passions, and strengths that you identified in the first success step called Passion. If you can’t find a market that fits you completely, at least find one that you’re very interested in or think you might be very interested in. But, if a market isn’t profitable, it doesn’t matter if it matches your passions or not. Find a profitable market before creating any product.

A: Research means doing additional research on the markets you identified in the Economics success step, on the products you think you may want to offer, on your potential competitors, and on your prospects.

The purpose is, in part, to make sure you know exactly what kinds of products are being offered to your market, where they are being offered, where your potential customers may be looking for solutions, what kind of sales copy and offers are being used, who are your competitors and what they are not offering that your prospects need (that you could offer in your product).

F: Find your business model means deciding which business model best fits your personality, skills, and interests, the one that is closest to what you would like to do in the future, and even the one that sounds like it would be the most fun. for you.

The business model you decide on will include your choice of Marketing Channel (online, email, offline, or a combination), Product Category (determined by the degree of content created by you), and Sales Process (direct link, opt in). – on, sales page or content site, for example).

C: Completing your marketing machine means creating everything you need to attract prospects and convert them into paying customers, including, for example, web pages for prospects to sign up for your email list or to sell or pre-sell a product , a series of autoresponder emails, order pages, download pages, etc.

Another way to look at it is, once you’ve created at least your first product, or selected your first affiliate product, how do you market it? How do you receive orders and get paid for them? Your marketing machine accomplishes all of that, and what your marketing machine looks like will depend on the sales process you’ve selected for your business.

T: Traffic & Conversion means getting traffic and converting that traffic into orders.

If you build your website, they will come. Right?

WRONG!

To get the traffic you need, you need to give people a reason to visit your subscription page, sales page, or content website. There are many free and paid methods to drive traffic to your website. Getting traffic is one thing. Converting that traffic into orders for your product is another. If you have ten million people visiting your site, but no one is ordering, what’s the point?

You must be able to convert traffic into orders.